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Kajabi Pricing: A Simple Guide to What You’ll Really Pay (and Why It’s Worth It)

June 18, 2025•4 min read

If you’ve been thinking about launching an online business — maybe a course, coaching program, or membership site — you’ve probably come across Kajabi. And you’re probably wondering the same thing most people do at this point:

“How much does Kajabi cost? Is it really worth the money?”

You're not alone. When I first started looking for an all-in-one platform to sell my own course on productivity, I felt overwhelmed by all the options out there. Kajabi stood out, but the pricing was a big question mark — until I dug deeper.

Let me walk you through Kajabi’s pricing, what you get at each level, and how it compares to other tools. We'll keep it real, clear, and helpful.

What Is Kajabi?

Before we get into numbers, it helps to understand what Kajabi actually is.

Kajabi is an all-in-one platform that lets you build, market, and sell digital products — like online courses, coaching programs, podcasts, email funnels, and even websites.

Instead of piecing together 5–7 different tools (like WordPress, Teachable, Mailchimp, Zapier, and ClickFunnels), Kajabi gives you everything in one place — and that’s where the real value starts to show.

So, What Is the Kajabi Pricing?

Kajabi offers three main pricing plans, and a 14-day free trial to start. Here's the breakdown as of 2025:

👉 Click here to see Kajabi's current pricing

What’s Included in Each Kajabi Plan?

Let’s look at what you actually get with each pricing tier.

Basic Plan – Perfect for Solo Starters

1 Website
1 Admin user
3 Products (courses, communities, etc.)
3 Pipelines (automated marketing funnels)
Unlimited landing pages and marketing emails
10,000 contacts
1,000 active members
0% transaction fees

Growth Plan – Ideal for Small Teams

Everything in Basic, plus:

10 Admin users
15 Products
15 Pipelines
25,000 contacts
10,000 active members
Advanced automation
Affiliate marketing tools
Option to remove Kajabi branding

Pro Plan – For Big Players

Everything in Growth, plus:

3 Websites
100 Products
100 Pipelines
100,000 contacts
20,000 active members
25 Admin users
Custom code editor

Why Is Kajabi’s Pricing Higher Than Other Tools?

It’s true — at first glance, Kajabi costs more than platforms like Teachable or Thinkific. But here’s what most people miss:

🧩 Kajabi replaces 5–10 other tools, saving you money (and your sanity) in the long run.

Here's a quick comparison:

And you still have to manage all those integrations. With Kajabi, it's all seamless.

Real Talk: Is It Worth It?

Let me tell you a quick story.

When Sarah, a yoga instructor from Denver, decided to shift her classes online, she tried stitching together Wix, Mailchimp, and Zoom. Three months in, she was spending more time troubleshooting tech than teaching. Exhausted, she tried Kajabi during the free trial — and launched her digital course within a week.

Now? She's earning over $6,000/month with zero tech stress.

“Kajabi changed the way I teach. I finally feel like a business owner, not a tech support agent.” – Sarah

It’s stories like hers that show why the higher price often ends up being a bargain.

Step-by-Step: How to Choose the Right Kajabi Plan

Here’s a simple guide to picking your plan:

1. Start with the Free Trial

Use Kajabi's 14-day free trial to explore features. No credit card required!

2. Test Your Needs

During your trial, try uploading a course, setting up an email funnel, and building a landing page. Get a feel for what you'll actually use.

3. Pick Your Plan

Just starting with 1 course? 👉 Basic is fine.
Running multiple products or need affiliate tools? 👉 Go Growth.
Managing a big team or need full customization? 👉 Choose Pro.

4. Choose Monthly or Annual

If you’re confident in your business, the annual plans save you around 20%.

Other Key Features You Should Know About

Here are some amazing tools you’ll get without paying extra:

Website builder: Clean, modern designs (no coding needed)
Kajabi mobile app: Your students can learn on the go
Built-in payments: Works with Stripe and PayPal
Course analytics: See who's engaged and who isn’t
Marketing automation: Send emails based on behavior
Affiliate marketing system: Let others promote for you

All included. No extra charge.

Final Thoughts: Should You Invest in Kajabi?

If you’re serious about creating and selling online — whether it’s coaching, courses, digital products, or even memberships — then Kajabi is absolutely worth the investment.

It's not just software. It’s a business in a box.

You save time, money, and your mental energy by having everything in one place. And unlike cheaper alternatives, Kajabi grows with you, instead of forcing you to switch tools later.

So go ahead — start your free trial here and see how far your ideas can go.