GoHighLevel Review: The All-in-One Marketing Tool You Didn’t Know You Needed

May 10, 2025•3 min read

Imagine this: You're a small business owner juggling email marketing, CRM, funnels, and SMS automation across five different platforms. It’s confusing, time-consuming, and—let’s be honest—expensive. That was me two years ago.

Then I discovered GoHighLevel—and it changed everything.

🚀 What is GoHighLevel?

GoHighLevel, often referred to as HighLevel, is an all-in-one marketing platform designed specifically for agencies, freelancers, coaches, and small businesses. Instead of paying for multiple tools, GoHighLevel offers everything in one place—from sales funnels to automated follow-ups.

In short, it replaces tools like ClickFunnels, Mailchimp, HubSpot, Calendly, Zapier, and more.

🧠 Why Do People Love GoHighLevel?

Let me share a quick story.

One of my clients—a fitness coach—was spending over $1,200/month on different tools to manage her business. We moved her entire workflow to GoHighLevel. The result? She saved over $900/month and doubled her conversion rate within 3 months.

Here’s why people swear by it:

Everything in one place
Automated workflows that save time
CRM built for salespeople, not just marketers
White-label options for agencies
SMS, Email & Voicemail automation

🔧 Step-by-Step Guide: Getting Started With GoHighLevel

If you're wondering how to get started, don't worry. Here's a simple step-by-step guide.

Step 1: Sign Up for a Free Trial

Head over to the GoHighLevel website and sign up for their 14-day free trial. You don’t need to commit right away.

Step 2: Explore the Dashboard

Once you log in, you’ll see a user-friendly dashboard. The tabs on the left help you access tools like:

Opportunities (Lead tracking)
Conversations (Inbox)
Marketing (Emails, SMS)
Funnels & Websites
Automation (Workflows)

Step 3: Import or Create Your Funnel

You can import a funnel from ClickFunnels, or build one from scratch using their drag-and-drop editor.

Here’s a full tutorial on building a funnel in GoHighLevel.

Step 4: Set Up CRM and Automations

Go to the Workflows tab and create automation rules—like sending emails after form submissions or following up with missed calls.

You can also integrate Calendars, Zapier, and Stripe.

Step 5: Launch Campaigns and Monitor Performance

Create campaigns for email marketing, SMS blasts, or Facebook leads, and track everything under Analytics.

📊 What Can You Replace With GoHighLevel?

Here’s a quick comparison:

And the best part? You only pay one monthly fee—no hidden surprises.

💡 Pro Tips for Using GoHighLevel

Use snapshots to clone your setup and deploy it to other clients.
Set up a custom domain for your funnels.
Offer SaaS Mode to clients if you’re an agency. It’s a game-changer.
Use the mobile app to manage leads on the go.

💬 Real-Life Success Story

Sarah, a real estate agent in Florida, was struggling with lead follow-ups. She’d manually call or text every new lead. After switching to GoHighLevel, she set up an SMS automation that reached out to leads within 30 seconds. Her close rate shot up by 40%.

She told me, “I don’t feel like I’m chasing clients anymore—they come to me now.”

💰 Pricing Plans (As of 2025)

GoHighLevel offers 3 main plans:

Starter Plan: $97/month – Great for freelancers or small business owners.
Unlimited Plan: $297/month – Best for growing agencies.
SaaS Mode Plan: $497/month – For reselling GoHighLevel as your own platform.

👉 View full pricing here